Mark Pearson

Professional Biography

Technical Support & Communications/Marketing Specialist

Summary:
Experienced professional with 30+ years across private industry and higher education, specializing in technical support, digital communications, and strategic marketing.

Core Responsibilities:

🖥️ Technical Support

• Provide Tier I support for faculty, staff, and students across hardware, software, and network systems.
• Manage departmental IT infrastructure, including workstations, printers, and AV equipment.
• Coordinate with central IT and vendors for escalated support and procurement.

📢 Communications & Marketing

• Develop and execute internal and external communication strategies aligned with departmental goals.
• Design and manage digital content for websites, newsletters, and social media platforms.
• Create promotional materials for events, programs, and initiatives using graphic design and video editing tools.
• Maintain brand consistency and accessibility standards across all media.

🔄 Cross-Functional Collaboration

• Train faculty and staff on new technologies and digital tools.
• Support event planning with technical setup and promotional outreach.

Skills & Expertise:

• Technical Tools: Windows/Mac OS, Microsoft 365, Adobe Creative Suite, Zoom, Teams, AV systems.
• Professional Photography: Working within the Thoroughbred horse industry primarily in racing photography, training, and sale areas.
• Soft Skills: Excellent communicator, problem-solver, team collaborator, and project manager.
• Certifications: ITIL, CBCP(Ret.)

Experience Highlights:

• Private Sector: Led the IT Service Continuity team and coordinated Disaster Recovery Planning as well as customer management.
• Higher Education: Supported philanthropy and alumni organizations as technical support and event AV support.